Aadhavan M

Product Designer

User Research

Conducted 1-on-1 interviews with small business owners to uncover friction

Persona Development

Developed personas based on user behavior to helped personalize Nykaa’s

User Journey Mapping

Mapped the end-to-end journey of users managing their laundry in spaces

Information Architecture

User input flows in fitness onboarding to minimize form fatigue

Wireframing

Sketched multiple wireframe structures for Zepto’s Quick-Add Feature

Prototyping

Created an interactive prototype for Nykaa’s Personalized Beauty Box

Interaction Design

Designed interactions across Expenzo’s workflows improved task completion

Visual Design (UI Design)

Redesigned Zepto’s Quick Add experience – focused on visual clarity

Usability Testing

Tested Expenzo app with 3 personas – feedback helped refine onboarding

Design Systems

Created a scalable design system in Expenzo ensured visual consistency

Aadhavan M

Product Designer

User Research

Conducted 1-on-1 interviews with small business owners to uncover friction

Persona Development

Developed personas based on user behavior to helped personalize Nykaa’s

User Journey Mapping

Mapped the end-to-end journey of users managing their laundry in spaces

Information Architecture

User input flows in fitness onboarding to minimize form fatigue

Wireframing

Sketched multiple wireframe structures for Zepto’s Quick-Add Feature

Prototyping

Created an interactive prototype for Nykaa’s Personalized Beauty Box

Interaction Design

Designed interactions across Expenzo’s workflows improved task completion

Visual Design (UI Design)

Redesigned Zepto’s Quick Add experience – focused on visual clarity

Usability Testing

Tested Expenzo app with 3 personas – feedback helped refine onboarding

Design Systems

Created a scalable design system in Expenzo ensured visual consistency

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